Launch of award-winning US brand will catapult BevCanna into a leadership position within the Canadian cannabis-infused beverage space

VANCOUVER, British Columbia–(BUSINESS WIRE)–$BEV #beverage–Emerging leader in innovative health and wellness beverages and products, BevCanna Enterprises Inc. (CSE:BEV, Q:BVNNF, FSE:7BC) (“BevCanna” or the “Company”) is pleased to announce the successful completion of the first commercial production run of #1 selling US beverage brand Keef Brands1 (“Keef”) cannabis-infused beverages for delivery to select provincial distribution boards across Canada.

BevCanna Completes Commercial Production Run of Keef Cannabis-Infused Beverages in Canada
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As the #1 grossing cannabis beverage company in the US, Keef Brands is known internationally for its top-quality cannabis-infused beverages. Canadian consumers have been eagerly awaiting the launch of Keef’s top selling Classic Sodas in Canada, generating strong interest from the provincial distribution boards in orders for the popular brand.

“This inaugural run of Keef represents a significant milestone for BevCanna,” said Melise Panetta, President of BevCanna. “We’re launching in multiple Canadian markets and are excited to be including this already well-known and loved cannabis brand among our first offerings. We expect that Keef will take a leadership position within the Canadian cannabis-infused beverage space.”

Keef Brands develops, produces, and distributes an assortment of cannabis-infused lines, including Classic Sodas, in more than 1,000 licensed retailers and delivery services across seven US states and counting.

BevCanna announced a bi-lateral partnership with Keef Brands earlier this year to launch the company’s products across Canada. Through the agreement, BevCanna will also be able to leverage Keef’s extensive US manufacturing and distribution network to launch their own line of products into the US, in the event of positive federal regulatory reform.

1 BDSA

About BevCanna Enterprises Inc.

BevCanna Enterprises Inc. (CSE:BEV, Q:BVNNF, FSE:7BC) is a diversified health & wellness beverage and natural products company. BevCanna develops and manufactures a range of alkaline, plant-based, and cannabinoid beverages and supplements for both in-house brands and white-label clients.

With decades of experience creating, manufacturing and distributing iconic brands that resonate with consumers on a global scale, the team demonstrates an expertise unmatched in the nutraceutical and cannabis-infused beverage categories. Based in British Columbia, Canada, BevCanna owns a pristine alkaline spring water aquifer and a world–class 40,000–square–foot, HACCP certified manufacturing facility, with a bottling capacity of up to 210M bottles annually. BevCanna’s extensive distribution network includes more than 3,000 points of retail distribution through its market-leading TRACE brand, its Pure Therapy natural health and wellness e-commerce platform, its fully licensed Canadian cannabis manufacturing and distribution network, and a partnership with #1 U.S. cannabis beverage company Keef Brands.

Disclaimer for Forward-Looking Information

This news release contains forward-looking statements. All statements, other than statements of historical fact that address activities, events or developments that the Company believes, expects or anticipates will or may occur in the future are forward-looking statements. Forward-looking statements in this news release include statements regarding: that the launch of Keef Brands products will catapult BevCanna into a leadership position within the Canadian cannabis-infused beverage space; the Company’s expectation that Keef will take a leadership position within the Canadian cannabis-infused beverage space; the agreement with Keef Brands and its terms and anticipated benefits; and other statements regarding the business plans of the Company. The forward-looking statements reflect management’s current expectations based on information currently available and are subject to a number of risks and uncertainties that may cause outcomes to differ materially from those discussed in the forward-looking statements.

Although the Company believes that the assumptions inherent in the forward-looking statements are reasonable, forward-looking statements are not guarantees of future performance and, accordingly, undue reliance should not be put on such statements due to their inherent uncertainty. Factors that could cause actual results or events to differ materially from current expectations include, among other things: general market conditions; changes to consumer preferences; and volatility of commodity prices; and other factors beyond the control of the parties. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law, and the Company does not assume any liability for disclosure relating to any other company mentioned herein.

Contacts

On behalf of the Board of Directors:
John Campbell, Chief Financial Officer and Chief Strategy Officer

Director, BevCanna Enterprises Inc.

For media enquiries or interviews, please contact:
Wynn Theriault, Thirty Dash Communications Inc.

416-710-3370

[email protected]

For investor enquiries, please contact:
Bryce Allen, BevCanna Enterprises Inc.

778-766-3744

[email protected]

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